Businesses looking to focus their SEO in Portland to a more localized market have been given a new tool. Google has added ‘nearby’ to search by location to its list of options.
This is the first time Google is actually letting users dictate when they want it to be used to retrieve results for local queries. Giving users this little bit of control will give users another way to refine their results to match their preferences. It is a win-win for local companies and the searchers that are trying to find them.
The coming months will show how businesses implement this new tool in SEO in Portland, and we can’t wait to see what you come up with!