More and more often folks are running into companies that offer so-called Affordable Search Engine Placement. In many cases this refers to Automatic Search Engine Submission Services, and you have to be careful with these things.
Submitting a website to search engines is a basic step to get the word out about a new website. In the past, you had to go each engine individually and submit websites manually. Now there are the above-mentioned Automatic Search Engine Submission Services that claim to guarantee Affordable Search Engine Placement at little to no cost. The problem with these, and they don’t always come right out and say it, is that they use SEO Submission Software to Automatically Submit your Website to Search Engines.
However, at the most there are 10 major search engines that are worthwhile to submit to, and of these, the big three (Google, Bing and Yahoo) send about 95% of all search traffic to all websites on the web. The others are worthless Free For All (FFA) Search Engines, which take in submissions, rank a site at the top for a while, and bury the site when new submissions come in.
What little traffic they send you is normally in the form of spam bots crawling for email addresses. You’ll know this by the sheer volume of spam you will get if you try to use one of these auto-submitters. In addition, some services claim to submit your website free with the sole intention of obtaining your email addresses for spam purposes or to sell to third-party buyers.
The software used by these sites open up a site submission page, fills in the form with the info you provide and then submits it, a process that has nothing to do with optimizing a site for better, organic rankings. Also, the Big Three search engines impose limits on the number of pages that can be submitted to them from one domain in a day (with Google you can submit a maximum of five pages per day).
What does this all mean? Our advice is to avoid these so-called Affordable Search Engine Placement sites and their Automatic Search Engine Submission Services or Software and go the manual submission route, or better yet, have us do it for you as we optimize your site!